About Us

Welcome to Dubai Fragrance

At Dubai Fragrance, we bring the captivating spirit of the Middle East to your doorstep. Our perfumes are hand-selected from the heart of Dubai, known globally as the hub of luxury perfumery. Each scent in our collection is chosen for its quality, authenticity, and lasting impression — a perfect fusion of traditional Arabian richness and modern elegance.

We take pride in offering premium, long-lasting fragrances made from the finest ingredients, carefully crafted to suit both men and women. Whether you seek bold oud, delicate florals, or sweet musk's, Dubai Fragrance offers a scent experience unlike any other.

More than just a perfume store — we are a destination for fragrance lovers seeking sophistication, exclusivity, and true luxury in every bottle.

Our Story

Dubai Fragrance was born from a deep passion for the artistry of Middle Eastern perfumery. Inspired by the elegance and depth of Dubai’s world-renowned scents, we set out to bring that same luxury experience to fragrance lovers here in New Zealand & around the world.

Every fragrance we offer has been personally sourced, tested, and curated to reflect the beauty, culture, and craftsmanship of Arabian perfumery. From high end brands such as Afnan, Lattafa, Paris Corner and more, what started as a love for exquisite scent has grown into a boutique that values authenticity, quality, and individuality in every bottle.